Created by Starco in 2023, BEVAVA initially aimed to bring all Starco’s brands online through a dedicated e-commerce platform. Today, BEVAVA has evolved into a comprehensive e-commerce hub for emerging international brands seeking entry into the Middle Eastern market. By offering online distribution services, BEVAVA enables brands to test the market effectively. Many of these brands have transitioned from online-only presence to full franchise partners with Starco, benefiting from substantial investments in physical retail stores. BEVAVA stands at the forefront of digital retail innovation, bridging the gap between online and offline retail for global brands in the Middle East.